Floravere

Floravere is a luxury bridal fashion brand, born in Los Angeles. The brand offers a curated collection of gorgeous wedding gowns and delivers them right to your doorstep – without the hassle of endless appointments and sample sales. Designed and exquisitely crafted by couture artisans, the dresses are custom-made and never off-the-rack.

The archeress became the emblem of Floravere. Her arrow is a delicate Camellia flower, a symbol for young lovers. Based on ancient Greek goddesses, the archeress embodies confidence, strength & beauty – just like the Floravere bride herself. Representing the chic & effortless character of the Floravere brand, the vintage illustrations of flying, floating and hovering objects add an airy playfulness to the design and capture the joy of getting married.

creative direction & design: Marie Zieger

SELECTED ILLUSTRATIONS: Violaine & Jérémy, Marion Kamper, Marie Zieger

COPYWRITING & TEXT: Susannah Hornsby

FASHION PHOTOGRAPHY: Ali Mitton

HAIR & MAKE-UP: Stacey Tan

MODEL: Jess Morrow

PRODUCTION: Hazel & Pine

client: floravere